Video content as part of your inbound marketing strategy can help attract website visitors, aid consumer understanding of your product, boost brand perception and increase lead conversion.
Video, animation and screen-casting can play a really healthy role in your overall marketing strategy. Video is current, easy to consume, shareable and continues to rise in popularity going into 2017 and beyond.
Delivering your message with brevity and impact helps people quickly understand your message. Video marketing messages can be layered and complex whilst easy to digest - great for quick orientation.
Video Marketing Benefits
Video marketing cost effectively provides great ROI and isn't as complicated as you'd think. If you only try one new marketing avenue this year, make it video.
Engaging, visual impact format
Convey complex marketing messages
Easy for wider audience to digest
Shareable social media format
Opens up new marketing channels
Reach new audiences and prospects
Increases discovery and conversion
High return on marketing investment
Screencast Explainer Video
Take viewers on a first person viewpoint journey of your website's core features and pages. Show them how easy it is to use your services in a fun, visual format that encourages them to try for themselves.Watch Example
Quickly train your customers and staff on how to perform actions on your website or software in a first person video tutorial with text overlays and professionally recorded voiceover narration.Video Training
Animated Explainer Videos
Narrated animation is great for conveying complex marketing messages in a snappy, memorable format that people love to share. Attention spans are short, explainer videos help people understand quickly.Watch Example