Ideas for the work that keeps coming back.
Examples of the repeated jobs businesses ask us to take on, and what we build for each one.
Grouped by what's going wrong, not by what we'd build.
Start with the one that sounds like your week. If yours isn't here, that's usually the more interesting conversation.
A closer look at one idea.
Every idea below is this sort of thing: one narrow job, done the same way every time, with a person still holding the part that matters. This is the one most businesses recognise fastest.
Spend less time chasing late invoices
Money you've earned sits unpaid because chasing it is awkward, and there's never a good moment to do it.
An assistant that reads your invoicing system (Xero, QuickBooks, and the rest), drafts reminders matched to how late each invoice is, and queues them for a quick check before anything sends.
A morning list of reminder emails, ready to check and send.
Nothing sends without your say-so.
Trades firms · agencies · consultancies · anyone invoicing on terms
Which of these sounds familiar?
The situations businesses actually arrive with, and what came out of each one. Pick any one and it opens a message about that idea, already written.
Enquiries need sorting
Everything lands in one place (real enquiries, suppliers, complaints, noise), and somebody reads all of it before any of it can be acted on.
- Sort new enquiries before they get buried Flag the ones that need real attention and draft a reply for someone to check. Letting agents · service firms · any busy shared inbox
- Reply to reviews while they are fresh Draft a thoughtful reply in your voice and set aside complaints for a careful human response. Restaurants · salons · clinics · letting agents · local services
- Spot payment problems before they cost you Watch your payment system and flag unusual refunds, cancellations and high-value disputes. Subscription businesses · online shops · anyone taking card payments
Quotes are slow
Work goes to whoever answered first, while the numbers are still being pulled together.
- Quote good leads while they're ready to buy Turn an untidy enquiry into a priced draft without starting from a blank page. Trades and fabrication · print · agencies and studios
- Draft tenders from answers you already have Read the tender, find what fits in past bids and case studies, and prepare a first draft. B2B services · construction · facilities · anyone bidding for contracts
- Follow up sales leads before they go cold Spot the conversations that have stalled and draft the next useful message to send. Any team with more open deals than time to read them
Admin takes too long
The same details typed into a second system, the same list pulled together every Friday, the same reminder written for the fourth time.
- Stop typing paperwork into two systems Read invoices, receipts and forms, pull out the details and file them where they belong. Accountancy practices · merchants · logistics · any office with an in-tray
- List more products, write fewer descriptions Draft descriptions, tags, image descriptions and categories from your product data and photos. Running today in our own shop, Modern Printworks. Online shops · galleries · anyone listing lots of products
- Turn every call into notes and follow-ups Turn meetings, calls and voicemails into notes, decisions and next steps, filed correctly. Sales teams · letting agents · recruiters · anyone on the phone all day
- Keep jobs moving while documents arrive Track what is still missing and draft a friendly reminder at the right moment. Solicitors · accountants · mortgage brokers · recruiters
- Start Monday with the update already drafted Bring together the week's activity and prepare a clear update for clients, directors or the team. Agencies · consultancies · anyone with a Monday report to write
- Give every CV a consistent first review Compare each candidate with the role, explain the match and leave the decision to you. Any business hiring more than a few times a year
- Keep a queue of jobs moving on its own Sort what's waiting, prepare the next step and draft the work, then stop when a person must decide. Teams with a queue of work that needs sorting before it needs doing
Customer questions repeat
Each one is handled on its own, so nobody sees that forty of them were the same problem.
- Find the problem behind repeat questions Group related questions and turn them into product fixes, clearer guidance and owner actions. Product businesses · online shops · busy support inboxes
- Find software faults before customers do Group live errors so your team fixes the cause instead of reading the same problem repeatedly. Businesses that run their own software or app
Answers are hard to find
What the business knows sits in documents, old email and two people's heads, so the question waits until one of them is free.
- Give everyone one place to find answers Answer questions from your own documents and show the source so people can check it. Growing teams where the answers live in a few heads
- Give everyone the same AI starting point Prepare emails, schedules, briefs and reports using your examples, templates and house style. Teams already using AI, each in their own way
Website questions go unanswered
Somebody is ready to buy or book and stops on a question the page does not answer. Most of them do not ring to ask it.
- Answer buying questions as they come up Use your own product and policy information to compare options and help customers choose. The same pattern runs in our own shop, Modern Printworks. Online shops · anyone selling products that raise questions
- Turn your expertise into a paid assessment Create a questionnaire or personalised report that applies your method to each customer's answers. The pattern behind our own product, Enneagram Helper. Coaches and consultants · training providers · anyone selling expertise
- Answer booking questions on the spot Use your availability and policies to answer questions and help customers complete the next step. Holiday lets · venues · clinics · anyone taking bookings online
- Show each visitor the right place to start Change the order of content and next steps to suit how each visitor arrived. Businesses whose visitors arrive with different needs
Marketing goes quiet when we're busy
The businesses with the most to show have the least time to show it, so the posting stops exactly when the work is worth talking about.
- Keep marketing going when work gets busy Turn finished jobs, new stock and company news into posts and emails for you to approve. Trades · retailers · hospitality · studios
- Draft content that sounds like your business Use your best past writing to prepare posts, emails and case studies in a recognisable voice. Anyone drafting emails, posts, and case studies in a recognisable voice
- Test an idea before committing the budget Build viewpoints from your own research and test copy on them, alongside real customer evidence. Marketing and product teams testing messages before spending
- Know what changed in your market this week Watch public updates from competitors and summarise the changes that matter to your business. Anyone competing in a market that moves weekly
- Find questions your website should answer See which customer searches your site almost answers and prepare a clear brief for each useful gap. Any business that wins work through search
- See whether AI search names your business Check whether the AI tools customers use name your business for the questions that matter. Any business customers might ask an AI about
Some of these are already working.
Two are our own products, used by paying customers. Four more are tools we’ve built and run in the studio, each with a page showing what it does.
When new artwork arrives, AI drafts the title, description, image description and tags for a person to approve. In the shop, an assistant answers from the real catalogue and can add a customer’s chosen size and materials straight to the basket.
List more products, write fewer descriptions Answer buying questions as they come up See the Modern Printworks build Enneagram Helper · Our own productEach person answers 54 questions and receives a scored result. Optional paid reports use AI to develop that calculated profile into written guidance, in a consistent voice, without a writer preparing every report.
Turn your expertise into a paid assessment See the Enneagram Helper buildStart Monday with decisions, not admin.
A few focused tools can sort enquiries, draft quotes, prepare replies and chase paperwork before the day begins. We agree which steps can run automatically and which need a person to approve them.
The example shows how several ideas from this page could fit into one ordinary morning.
[A representative example. Drafts wait for approval; routine tasks follow agreed rules.]
Choosing the first one well matters most.
Most businesses find three or four that would help. These four questions usually settle which one goes first.
Start with one narrow, repeated task that a person can check easily. Sorting messages, drafting replies, checking documents and answering from approved content are sensible first projects. Leave changes to records, payments and unreviewed customer replies until the process is proven.
Compare the time each idea could save, the quality of the information it would use, how easily your team can check the result and the cost of a mistake. If several still look worthwhile, an AI Audit works through them in priority order and gives you a written plan.
That's the usual outcome, and it's the more interesting conversation. These are examples of the shapes we see most often, not the limit of what we build. Describe the job in a sentence and we'll tell you whether it's a good fit, a bad fit, or something a much simpler change would solve.
Bring one slow or expensive task, a few real examples, the tools involved and the name of the person who checks the work today. That's enough for a useful first conversation and a clear recommendation on what to do next.
Still not sure which of these applies to you? Try the free five-minute self-check
Tell us which job takes too much time.
Describe where work is slow, repeated too often or waiting on one person. We'll reply, point you at the closest idea, and say so if AI is unlikely to help here.