01
Shop and supplier imports
We rebuilt the catalogue, basket and checkout, with imports for product information from Geyser’s European suppliers and accounts for trade customers.
Geyser Radiators
Shop, brand and heating calculator.
We rebuilt Geyser Radiators’ online shop and developed its visual identity, with supplier imports, a visual room calculator and tools for retail and trade customers.
- Client
- Geyser Radiators
- Industry
- Specialist radiators and home heating
The situation
What the client needed.
Geyser imported and sold distinctive, luxury radiators. Its ageing shop made products and content difficult to manage, while the basket and checkout needed improvement. Customers also struggled with an existing tool for calculating a room’s heating needs. The business needed a website that supported both choosing a radiator and maintaining the catalogue behind it.
The work
What we delivered.
02
Brand, design and content
We developed the visual identity and website design, directed the imagery and helped write the content.
03
Visual heating calculator
Customers entered their room dimensions, saw the room represented in 3D and calculated the heat required. The tool included gas and electric heating choices.
04
Search and product discovery
We added Google Shopping integration, made search settings easier to maintain and helped create pages for searches relating to UK towns and cities.
05
Hosting and support
We set up the hosting and supporting infrastructure, then continued working with Geyser for several years after the website was finished.
The result
What it enabled.
Customers could assess their room’s heating needs before choosing a radiator and buying online.
The team could bring supplier information into the catalogue and maintain products, pages and search settings. The continued support gave Geyser help with the website beyond the initial project.
Your version
Talk through your version of this problem.
Tell us which part feels closest to your situation. We'll explain what would carry across, what we would change, and what your version would cost.