01
One identity across four product areas
We developed the Site Supply Company brand, using the website design to distinguish the ranges within it.
Site Supply Company
One brand, one product catalogue.
We created the Site Supply Company identity and online shop, bringing workwear, high-visibility clothing, corporate wear and personal protective equipment into one organised catalogue.
- Client
- Site Supply Company
- Formerly
- High Vis
- Industry
- Workwear, corporate clothing and safety equipment
- Website
- sitesupplyco.com
The situation
What the client needed.
The business traded as High Vis through an ageing website. Its name no longer represented the breadth of the range, products were difficult to navigate and checkout was unreliable. Supplier information also arrived in incompatible spreadsheets, making the catalogue migration a substantial part of the project.
The work
What we delivered.
02
A visual online catalogue
Clear categories and product imagery helped customers explore clothing and safety equipment, with checkout built into the shop.
03
Supplier-data preparation
We joined fragmented spreadsheets, matched image references and reshaped differing prices, attributes and product details for import.
04
Assisted content preparation
AI helped fill gaps in titles, descriptions and search information during the original import work. The resulting content was checked as part of that process.
05
Reusable master sheets
We handed over consolidated import spreadsheets the client could maintain for later catalogue updates.
A closer look
Inside the work.
The result
What it enabled.
Customers had a route through the company’s wider range to an online purchase.
The business gained consistent product records with connected imagery and master sheets for future maintenance. Those sheets were the lasting handover from the migration; the bespoke preparation tools remained an internal part of our work.
Your version
Talk through your version of this problem.
Tell us which part feels closest to your situation. We'll explain what would carry across, what we would change, and what your version would cost.